Privacy Policy
Effective date: March 12, 2026 · Last updated: March 12, 2026
Formvo (“we,” “our,” or “us”) is operated by MBJR Creative, LLC. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use the Formvo application and website at formvo.app (the “Service”). By using the Service, you agree to the practices described in this policy.
1. Information We Collect
Account Information
When you create an account, we collect your name and email address. If you sign in with Google, we receive your name, email, and profile photo from Google.
Form & Conversation Data
We store the forms you create and the conversations your respondents have with those forms. This includes any text, selections, and files uploaded during a conversation.
Payment Information
Payment processing is handled by Stripe. We do not store your credit card number, CVC, or full card details. We receive and store your Stripe customer ID and subscription status.
Usage Data
We use Plausible Analytics, a privacy-focused analytics tool that does not use cookies and does not collect personal data. We may collect aggregate, anonymized usage data such as page views and feature usage.
Files
If respondents upload files during a conversation, those files are stored securely in our cloud infrastructure (Supabase Storage).
2. How We Use Your Information
- Provide, maintain, and improve the Service
- Process your transactions and manage your subscription
- Generate AI-powered conversation summaries and lead scoring from form responses
- Send transactional emails (account confirmations, billing receipts)
- Respond to support requests
- Detect and prevent fraud or abuse
We do not sell your personal information. We do not use your form or conversation data to train AI models.
3. Third-Party Services
We share data with the following third-party services only as necessary to operate the Service:
| Provider | Purpose | Data Shared |
|---|---|---|
| Supabase | Authentication, database, file storage | Account data, form data, uploaded files |
| Stripe | Payment processing | Email, payment method details |
| Anthropic (Claude) | AI conversation engine & summaries | Form questions, conversation content |
| OAuth sign-in | Authentication tokens | |
| Vercel | Application hosting | Server logs, IP addresses |
| Plausible | Privacy-focused analytics | Anonymized page views (no personal data) |
4. Data Retention
We retain your account data and form data for as long as your account is active. Conversation data is retained indefinitely unless you delete individual forms or request account deletion. If you cancel your subscription, your data is preserved but access to paid features is restricted.
5. Data Security
We implement industry-standard security measures including:
- Encryption in transit (TLS/HTTPS) and at rest
- Row-level security on all database tables
- Secure authentication via Supabase Auth and Google OAuth
- API tokens are hashed before storage
- Payment data is handled entirely by Stripe (PCI-DSS compliant)
No method of transmission or storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
6. Your Rights
You have the right to:
- Access the personal data we hold about you
- Export your form and conversation data (available in Settings)
- Delete your account and all associated data
- Correct inaccurate personal information
To exercise any of these rights, contact us at hello@formvo.app.
7. Cookies
Formvo uses only essential cookies required for authentication and session management. We do not use tracking cookies or advertising cookies. Our analytics provider, Plausible, is cookie-free.
8. Children’s Privacy
The Service is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided us with personal information, please contact us and we will delete it promptly.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page and updating the “Last updated” date. Your continued use of the Service after changes constitutes acceptance of the updated policy.
10. Contact Us
If you have questions about this Privacy Policy or our data practices, contact us at:
MBJR Creative, LLC
hello@formvo.app